Yayın Detay
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Title : Conceptual Evaluation Of The Snobbish Effect In Mythologically Based Luxury Brands
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First Author : Funda CİVEK
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Authors : -Gürkan ULUSOY -Esra ÖZKAHVECİ
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Keywords : Mythology, The Snob Effect, Luxury Brands
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Basic Area : Pazarlama
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Page Id : 212-222
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Rank Id : 01
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Year : 2022
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Volume : 8
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DOI : 10.29228/ideas.57920
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